A systematic, 16-week transformation process engineered to rebuild professional identity and achieve $100K+ positioning.
Structured transformation timeline
Clients achieving target outcomes
Median increase across all clients
Audit current positioning and design target identity architecture
Build narrative infrastructure and systematize proof points
Deploy optimized identity and maximize offer outcomes
Quantify current market positioning and identity gaps
Clear understanding of current state vs. target positioning
Design target identity architecture aligned with market requirements
Defined target identity and market positioning strategy
Build coherent, market-aligned professional story
Compelling, coherent professional narrative ready for deployment
Systematize evidence of value and capability
Documented proof points supporting target positioning
Deploy optimized identity across target channels
Active market presence generating qualified opportunities
Refine approach and maximize offer outcomes
Optimized positioning and accepted offer at target compensation
Every client receives real-time tracking across all key metrics:
Every phase builds on previous work with clear dependencies and outcomes
Quantified metrics guide strategy adjustments and validate progress
Addresses root cause (identity misalignment) rather than symptoms